JourneyLite National Campaign

Name: Taylor Marketing Works
Price range: $$$

This national campaign launched in seven major US cities in support of a new outpatient surgery center brand. In addition to creating the overall campaign, Kimberly also developed the logo for JourneyLite and successfully branded the company. Be sure you read our case study on this successful marketing campaign.

This campaign won awards at the American Marketing Association’s Crystal Awards in the following categories:

Advertising – Magazine Campaign
Branding/Rebranding
Marketing Campaign – Business-to-Consumer/Retail
Web Site – Most Improved